How the Don Ressler and Adam Goldenberg established E-Commerce Companies

 

Don Ressler and Adam Goldenberg are well-established businessmen who have founded several successful online businesses. Mr. Ressler’s debut venture was FitnessHeaven.com, which primarily dealt with weight management. The company prospered well, and its ownership was later transferred to Intermix Media, where Adam worked as a COO. The two businessmen then joined their skills and established Alena Media that also focused on online marketing. The firm made good returns for the entrepreneurs, and it also attracted many clients. The News Corp gained a lot of interest in Intermix Media, and it purchased it in 2005. The business later failed due to mismanagement.

 

Don and Adam were disappointed by the fall of Intermix Media, and they opted to establish a new e-commerce and branding firm that they could operate anonymously. They invited some of the former staff of the Alena Media, and they brainstormed ideas together. The duo then created Brand Ideas, and after a while, they renamed it Intelligent Beauty. The firm offered excellent branding solutions to its clients, but it did not make the returns that they expected. They decided to expand their business by forming subsidiaries that offered cosmetics and solutions for weight loss, and they are DERMSTORE and SENSA. The branches have been profitable to the businessmen since their products have reached many clients across the globe. Intelligence Beauty’s head of creativity is Kimora Lee while Dr. Alam Hirsch oversees its production activities.

 

Intelligent Beauty expanded further by forming a third party business that was known as JustFab. The company was launched in 2010, and the businessmen got capital from the Matrix Partners, which offered $33 million. The success of the firm was rapid since it managed to gain four million customers by December 2010. The number of people who had subscribed to its services rose to more than six million by April 2013. Various investors noticed the progress of JustFab, and it was easy for its founders to seek for more funding. Crossover Ventures, Matrix Partners, Intelligence Beauty, and Rho Ventures offered a total of $76 million.

 

Under JustFab Don Ressler and Adam Goldenberg also created subsidiaries, reported here by the LA Times. They include FabKids and Fabletics, which provide children wear and athletic wear respectively. The company was offered $40 million to support Fabletics. JustFab also acquired a European e-commerce giant which is known as Fab Shoes. The company has many members in Europe, and it assisted JustFab to gain more than three million clients from the continent. JustFab has received $250 million from investors.

Shea Butter and Hair Care

 

Shea butter is fat that has been extracted from the African shea tree nut. This fat is a great moisturizer that has exceptional healing properties for your skin. For many centuries it has been used for a wide selection of things, including hair care, moisturizers, and lotions.

 

Shea butter is able to promote healthy hair growth by providing much-needed moisture to your skin and scalp. It is packed with many essential vitamins that work together to provide moisture to dry skin. Vitamin E is able to protect your scalp from drying out, which can help your hair grow. Shea butter has many antioxidant properties that also work to promote blood flow, this, in turn, helps to stimulate hair growth. Anti-inflammatory properties work to heal and protect your scalp from bacteria, and severe skin conditions such as eczema. Shea butter can be used in many different ways.

 

-Deep Conditioner

Mix together 2 tablespoons of shea butter and 2 tablespoons of coconut oil. Heat until the shea butter is melted, then add a teaspoon of honey. Apply to your freshly washed damp hair, and let it sit for 10 minutes. Thoroughly rinse it out and style as you normally would.

 

-Heat

While using straighteners and curling wands will help you create some great styles, they can also be damaging to your hair. However, shea butter can help protect your locks from heat damage. Simply melt down some butter and mix in some grapeseed oil. Apply a small amount before continuing to style your hair.

 

Eu’Genia Shea is a family-run company that creates a wide selection of all natural shea butter moisturizers. The company was created by a mother-daughter duo back in 2014. The mother uses her experience as the President of the Global Shea Alliance to bring the best shea butter to everybody.

 

She uses sustainably paid farmers to help grow her shea butter business, Naasakle. Eu’Genia Shea uses shea butter from Naasakle to ensure that their customers get the best. Eu’Genia Shea uses a mixture of the best ingredients for all of their products. Everything from shea butter to Moringa oil that they use is the very best.

Shea butter is fat that has been extracted from the African shea tree nut. This fat is a great moisturizer that has exceptional healing properties for your skin. For many centuries it has been used for a wide selection of things, including hair care, moisturizers, and lotions.

 

Shea butter is able to promote healthy hair growth by providing much-needed moisture to your skin and scalp. It is packed with many essential vitamins that work together to provide moisture to dry skin. Vitamin E is able to protect your scalp from drying out, which can help your hair grow. Shea butter has many antioxidant properties that also work to promote blood flow, this, in turn, helps to stimulate hair growth. Anti-inflammatory properties work to heal and protect your scalp from bacteria, and severe skin conditions such as eczema. Shea butter can be used in many different ways.

 

-Deep Conditioner

Mix together 2 tablespoons of shea butter and 2 tablespoons of coconut oil. Heat until the shea butter is melted, then add a teaspoon of honey. Apply to your freshly washed damp hair, and let it sit for 10 minutes. Thoroughly rinse it out and style as you normally would.

 

-Heat

While using straighteners and curling wands will help you create some great styles, they can also be damaging to your hair. However, shea butter can help protect your locks from heat damage. Simply melt down some butter and mix in some grapeseed oil. Apply a small amount before continuing to style your hair.

 

Eu’Genia Shea is a family-run company that creates a wide selection of all natural shea butter moisturizers. The company was created by a mother-daughter duo back in 2014. The mother uses her experience as the President of the Global Shea Alliance to bring the best shea butter to everybody.

 

She uses sustainably paid farmers to help grow her shea butter business, Naasakle. Eu’Genia Shea uses shea butter from Naasakle to ensure that their customers get the best. Eu’Genia Shea uses a mixture of the best ingredients for all of their products. Everything from shea butter to Moringa oil that they use is the very best.

Find out more about shea butter here: https://www.eugeniashea.com/